Future of Fitness 2030

Future of Fitness 2030

Nike into the future of fitness

Inspired by Nike's pioneering in technology-integrated products and experiences, we developed the concept of NikeDrone. The aim is to track and monitor people's daily exercise, routines and health status through a more immersive experience.

We believe that in the future with the integration of Big Data and the Internet of Things, it will be possible to monitor not only individual health status, but also to provide a more personalised experience during sporting activities. The NikeDrone is a device that will interact with the user during the daily workout, sharing data with other devices connected to the same server.

The NikeDrone can project an holographic personal trainer which works as an avatar: this would motivate the user during the workout, fitness and exercise. It can also be used with the avatar of a friend, to compete against within the same place or in another location.